Name
*
First Name
Last Name
Email
*
Phone
(###)
###
####
Name and position within the company
Brand, product, or service name
*
Industry or category
Time in the market
Website or main social media accounts
How would you describe your brand in a few words?
What is the story behind your brand or how it was founded?
What is the purpose or mission guiding your work?
What values or principles define your brand?
How would you like your audience to perceive your brand?
What products or services does your brand currently offer?
What challenges or needs is your brand currently facing?
Which aspects of your current strategy are not working or could be optimized?
What opportunities do you identify in your industry or market?
What do you hope to achieve with this 360° partnership?
What are your short-term (3 months) and medium-term (6–12 months) goals? [Open field]
Does your brand currently have a structured digital strategy?
Which digital channels are active?
How would you define your brand’s current voice or tone?
Has your brand previously worked on PR or media relations?
What objectives would you like to achieve through PR?
Does your brand have an official spokesperson or designated representatives for media?
Which social media channels is your brand actively using?
What type of content has performed best so far?
Does your brand conduct coverage of launches, events, or activations?
Does your internal team participate in content creation, or do you work with another agency?
If applicable, what requirements or support would you like The Wave to provide?
When planning and producing audiovisual content, what specific requirements or guidelines should we consider?
What emotions, style, or visual identity should your audiovisual content convey?
In case of product launches or events, is audiovisual coverage mandatory?
Which graphic or trade marketing materials are strategically important for your brand?
What trade marketing aspects are critical for your brand?
Does your brand have style guidelines for all these materials?
Who are your main competitors?
What do they do well and what could your brand improve on?
What differentiates or should differentiate your brand in your industry?
Preferred frequency for strategic reviews or meetings
Preferred communication channels with our team
Is there anything else you would like to share about your brand, team, or vision for the future?
